Fashionable women

10 Fashion Investments You NEED To Make

10 Fashion Investments You NEED To Make

We know you love the Manish Malhotra or Masaba picks, but you can’t deny that you often buy items on a tight budget and seasonal sales. In fact, along with curated picks from designers we often give…


Score Fashion Brownie Points: 4 Reasons Brown Is The Colour Of The Season

Score Fashion Brownie Points: 4 Reasons Brown Is The Colour Of The Season

Brown is so infused into our lives─from our wheat-kissed skin to the earthy tones of nature─it’s a neutral friend to have around. Rich mahoganies, chocolates and tans finish an outfit with unmatched flair. Oh don’t…


Dress Androgynous, Look Feminine

Dress Androgynous, Look Feminine

Androgynous fashion means having both feminine and masculine traits in your dressing. Oh, don’t worry we’re not referring to a strange drag-like trend, we’re talking about the style quotient of celebrities. If you’re one of…


Things You Should Never Say to a Short Woman

Things You Should Never Say to a Short Woman

If there was a list of common problems that all short women of the world shared, having to strain our neck while talking to a tall person and utter dislike for someone who blocks our…


Prominent Women in Politics and Their Wardrobe Choices

Prominent Women in Politics and Their Wardrobe Choices

What with Vasundhara Raje winning a landslide victory to become the first woman Chief Minister of Rajasthan, women politicians are making a mark as they combine their substance with style. We bring you some prominent…


High street fashion at irresistible prices with Zolake

High street fashion at irresistible prices with Zolake

Online shopping just got even more interesting with the launch of a brand new Facebook store that unlike many others is not apparel imported from South East Asian countries. Zolake is an exclusive online shop…


Aathmajaa – A New Online Store For Sarees

Aathmajaa – A New Online Store For Sarees

Sarees are so well loved by everyone, aren’t they? Women, because sarees make them look gorgeous and men, well, for the same reason! Introducing Aathmajaa, a new online store that retails out of a Facebook…


Ai.Ko’s New Store In Peddar Road

Ai.Ko’s New Store In Peddar Road

Aarti Kalro’s passion towards embroidery led her to start her own label Ai.Ko and now, the lovechild (literal meaning of Ai.Ko in Japanese) has found a new address on Peddar Road. A compact store with…


Sounia Gohil- A Bridal And Couture Store

Sounia Gohil- A Bridal And Couture Store

A bridal and couture designer, Sonia launched her flagship store Sonia Gouhil in a plush locality in Khar in 2011.  The store is white with antique Indian touches and larger than life chandeliers; and a…